Macy’s

Challenge:

It’s not every day that a company announces its 150th anniversary. So when the time came for Macy’s to celebrate this significant milestone, they needed a big (or should we say gigantic?) way to spread the news.

Solution:

To help Macy’s share the story of its 150th anniversary celebration, AAA Flag & Banner designed, printed and installed large-format banners spanning the exterior of the retailer’s flagship store in San Francisco.

Results:

The banners didn’t just spread the news — they shouted it, inviting all who passed by Macy’s to join the celebration.